Military.com

Challenge:

Military.com creates content for a broad audience of service members, veterans, and military families across a variety of digital channels. The challenge was creating engaging, on-brand visual assets that could effectively promote this content across different formats and platforms, from video and social media to digital advertising and email. With a high volume of content and frequent turnaround times, each piece needed to quickly communicate its message while maintaining a consistent and recognizable Military.com visual identity.

Solution:

I designed a range of digital marketing assets to support Military.com's content and campaigns, including YouTube thumbnails and Shorts thumbnails, digital banner ads, infographics, social media graphics, and email headers. Each asset was designed with its specific platform and audience in mind while maintaining consistency with the Military.com brand. I focused on creating clear visual hierarchy, strong imagery, and concise messaging that could capture attention quickly and make complex or information-heavy topics easy to understand across a variety of digital formats.